Imagen de Chile is the agency of the country brand – Marca Chile – whose mission is to promote Chile’s image in the world, increasing its recognition, reputation and preference in the international market. Marca Chile promotes our country through the talent of Chilean men and women and their contributions to the quality of life, sustainability and care of local and global communities, inviting us to create a better future together.
Imagen de Chile generates a network of strategic collaboration between the public and private sectors, which allows to know the good ideas and projects that are born from Chile and expand to the world. By articulating, coordinating and joining the work of the main actors that build Chile’s image, we seek to identify and promote the brand that distinguishes us, around the same message and common story that enhances the country’s image.